According to a new survey, Hispanics spend more on vacations than non-Hispanics.

The study by Think Now Research, titled "Hispanics and Travel Research," surveyed over 2,000 Hispanics and over 1,000 non-Hispanics ages 18-64 via online surveys conducted from February through May of this year. "Upscale" and "affluent" income groups, $50,000 - $90,000 and $100,000, respectively, were examined.

The study found that amongst the two income groups, Hispanics and non-Hispanics are equally likely to take a vacation. Hispanics, however, are more likely to take a plane to reach their domestic and/or international location, with 47 percent opting for an airplane for U.S. vacations, versus 41 percent of non-Hispanics. Seventy-four percent of Hispanics opt for a road trip via car, versus 83 percent of non-Hispanics.

"As expected, likelihood of traveling increases with income," the survey says. "In the past year, 9-10 upscale Hispanics reported traveling in the past years; this was nearly 100 percent among the affluent group."

In addition, Hispanics reportedly spend more money during their trip.

For example, overall, Hispanics spend an average of $2,359 on domestic vocations, over $350 more than non-Hispanics, and the disparity is bigger amongst affluent Hispanics and affluent non-Hispanics ($845).

"Regardless of income, Hispanics spend more money on average than non-Hispanics on domestic vacations, due at least in part to the fact that they are more likely to fly and because they have larger families," the survey reports.

Affluent Hispanics spend an average of over $8,700 on international trips, while affluent non-Hispanics spend an average of around $7,000.

Where are Hispanics spending their pricey vacations? The most popular reported destinations were California for U.S. vacations and any country in the Caribbean for international trips.

The survey also examined participants' hotel choices.

"Favorite hotel chains used by affluent Hispanics include Hilton, Marriott and Best Western," the survey says.
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Follow Scharon Harding on Twitter: @ScharHar.

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