Kendall Jenner Stars in New Estee Lauder Campaign
Kendall Jenner is starting the year right with the fashion industry. Not only does she and sister Kylie have their own clothing line, per a previous Latin Post report. She has also appeared in several fashion campaigns recently including for some of the famous brands such as Mango. Recently, the model lent her pretty face as the new model for Estee Lauder's Knockout Eye Collection campaign.
"Be a knockout out like Kendall Jenner with new Sumptuous Knockout Defining Lift and Fan Mascara from Estée Lauder. Making videos go viral isn't easy, but Kendall knows the secret to a lasting impact: bold lashes. Turn ordinary lashes into knockout lashes: lifted, separated and fanned out for maximum lash impact. No well-dressed lash should be without!" read the description for Jenner's Estee Lauder campaign video posted on the brand's official YouTube page.
Jenner shares her secrets to becoming an internet sensation in her campaign video for Estee Lauder's Knockout Eye Collection. The video opens with the model waking up from her sleep, while her voice in the background says, "A lot of people ask me how to make their videos go viral like mine."
The scenes that follow show the 20-year old giving her supporters tips on how to be a global sensation. Jenner's first tip includes "keeping your private life public." Viewers then see the Victoria's Secret model open the curtains in her window to be greeted with the flashing lights of the cameras and to the screaming fans waiting for her outside. Jenner also dances in front of the window while dressed in a tight top and skimpy underwear.
She then talks about "always looking your best" but keeping it real and she flashes her fake eyelashes to the camera. She picks up Estee Lauder's eye mascara after her fake lashes fall to the ground.
Jenner's final tip to becoming an internet success includes reinventing ways to take a selfie, which she sampled with a "no-handed selfie." She throws her phone in the air and strikes a pose. She then asks viewers to give it a try and attempts to do the same trick only to have her phone fall to the ground.
Jenner's Estee Lauder campaign video comes after she was announced as the new face for Mango's Spring/Summer 2016 collection. The "Keeping Up With The Kardashians" star fronted the label's "Tribal Spirit" collection. Jenner also took to her Instagram to promote her fashion campaign with Mango.
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