Katy Perry New Album 2013: Roar Singer Releases Powerful Music Video for Unconditionally [VIDEO]
Being crashed by a car or being set on fire, Katy Perry delivers the meaning of unconditional love on the official visual for her latest single "Unconditionally," which she unveiled last night, on Tuesday, November 19.
Directed by Brent Bonacorso, the music video for the powerful ballad is focused on beauty and glamour, which provides plenty of artistic imagery. The visual also shows Perry depicted in various high production settings, clad in a series of gorgeous couture gowns by the likes of Chanel, Dolce&Gabbana and Wes Gordon.
In the opening sequence, the pop star is sitting outside wearing a beautiful white bridal dress and layered pearl necklaces draped around her neck, while the snow is softly falling down on her dark hair. "Oh no, did I get too close? / Oh, did I almost see what's really on the inside? / All your insecurities / All the dirty laundry / Never made me blink one time," she sings the opening lines to her love song.
Soon after, as Katy Perry powerfully belts out, "Unconditional, unconditionally / I will love you unconditionally / There is no fear now / Let go and just be free / I will love you unconditionally," the scene quickly changes to an ornate ballroom, covered in colorful flowers and studded with chandeliers and burning candles. Perry goes gothic, sporting a deep green crushed velvet gown and stunning archaic gold dress, as she stands alone in the midst of couples waltzing around her.
As the couples twirl around in the room and outside in the snow, fire flames start flicking at the edge of Katy Perry's gold gown before cutting to an image of a grand bed dramatically catching fire. Then the singer is back outside standing in the snow, before geting hit from behind by a vintage car that shatters into tiny pieces.
The video ends with a series of fast moving photography of a couple kissing underwater, the dancing pairs and Perry breaking down in the snow, before a final shot of the crashed car covered in colorful flowers appears.
"Unconditionally" is the second single off Katy Perry's new album "Prism," which debuted at No.1 on the Billboard 200 albums chart last month. She is slated to perform it live on Novemeber 24 when she opens the American Music Awards.