ImpreMedia Launch FlaskPik.com for Growing Mobile Audience Wanting Celebrity Content Worldwide
A new celebrity photo-based website has been created for the U.S. Hispanic market, and it's designed for mobile audiences as well.
ImpreMedia announced the launch of Flashpik.com, and it'll feature celebrity content from around the world.
According to impreMedia, the launch of FlashPik comes as its website experienced an audience growth of five million online and mobile visitors per month. ImpreMedia added that 69 percent of its total digital audience are from mobile audiences.
Mobile technology has proven to be an important method of visiting websites and impreMedia has prepared for it. FlashPik's online design was specifically catered for mobile device owners whilst also expanding impreMedia's expansion to provide advertisers options to showcase local or national brands.
"We're experiencing tremendous growth across all of our digital properties thanks to our robust community of highly engaged, socially active mobile users. The launch of Flashpik.com not only marks our first major product initiative in the mobile space but is also a testament to the commitment we've made to innovating and delivering to each of our audience segments, in this case the burgeoning Latino millennial market, market advertisers are vying to reach," said ImpreMedia's Vice President of Digital Ivan Adaime.
Flashpik has already established a Celebrity Index where visitors can quickly jump to see specific information on celebrities ranging from Alessandra Ambrosio, Brad Pitt, Christina Aguilera, Daddy Yankee, Eva Longoria, Hugh Jackman, Jennifer Lopez, Lea Michele, Selena Gomez, Shakira, and Sofia Vergara, to name a few of many. Select celebrity links provide specific profiles on them, such as real names, dates of birth, their history, and presence on social media.
As of Feb. 6, the top trending celebrities on the website included Shakira and Selena Gomez featuring the likes of Kim Kardashian, Rihanna, and Paris Hilton.
FlashPik has also embraced social media, allowing visitors to share links on Google+, Facebook, and Twitter. Similar to BuzzFeed, tags were created on FlashPik asking visitors what they think of the story, such as "WTF," "NOOO!" OMG!" "WOW!" and "YUM!"
The topics on FlashPik are in Spanish, and topics range from the top five celebrities with famous siblings, top seen separations of 2013, 10 reasons for love Phillip Seymour Hoffman, and the four stars in bankruptcy. Not every story is a countdown. Stories on FlashPik also include fashion, music, and television.
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