HTC to open hundrens of virtual reality arcades to promote Vive VR headset
HTC will soon open hundreds of virtual reality gaming arcades called the Viveport Arcade. The Taiwanese tech company plans to open branches in Taiwan, China, US, and select European countries.
As part of a plan to promote the Vive range of virtual reality headsets, HTC plans to open its first set of Viveport Arcade branches in Taiwan and China, and then expand later on to US and Europe. Opening dates have yet to be officially announced.
HTC also claimed that they will hire and assign developers and content creators to constantly improve virtual reality experiences in Vive. The firm is also looking to expand the use of Vive headsets to movie theatres, virtual reality centers, Internet cafes, and the like by providing a wide range of games at affordable prices.
In Taipei last week, HTC launched a virtual reality center called Viveland, where the public can try on virtual reality products for USD 5 to USD 13. The company also sealed a tie-up with Internet cafes throughout parts of China to promote the use of virtual reality devices. The firm doesn't just stop there - it's also mulling on developing its mobile phone range to become more adaptable to virtual reality technology, according to Panama Today.
Asian News Network also reported that HTC Manager Rikard Steiber's statement regarding the firm's plans to convert public virtual gaming into a USD 100 million industry by the end of 2018, starting from the launch of related products by the end of this year.
This program seeks to provide other services other than just gaming such as education about the technology, as well as forming relevant networks with entrepreneurs and start-ups all over the world. For instance, a startup under such a scheme will be assisted with relevant mentorship and investment to help it become successful.
Other companies have already started work on developing virtual reality technology. Sony is all set to launch its latest PlayStation with VR headgear later this year, while Google is also coming up with a new virtual reality platform called Daydream. With that, HTC is set to face heavy competition with fellow tech giants on virtual reality.
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