Our society today is dominated, controlled, and influenced by technology. The rise of social media, or social networking sites, has paved the way for many who want to pursue different advocacies by taking advantage of social media sites such as Instagram and Facebook.

Although the time we are living in now does not require any of us to be a celebrity in order to have millions of fans, many social media influencers were already celebrities way before the post-and-share era even began.

Here are some Latino celebrities who have just as many followers as they do fans.

1. Lionel Messi

Lionel Messi
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Lionel Messi is one of the most popular soccer players in the world. Some even considered him as the best soccer player to ever play the game because of all the awards he has received. He is the first player to receive the Golden Ball 5 times and 4 FIFA Golden Balls.

He is also the most followed Latino on social media with 131 million followers on Instagram and 90 million followers on Facebook. He is indeed a celebrity!

2. Neymar Jr.

Neymar Jr.
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Neymar da Silva Santos Júnior is also a world-famous Brazilian soccer player. He is listed as one of the best soccer players in the world as well. He played for Paris Saint-Germain Football Club. During his era, he received different prestigious awards such as Best Young Player of the Paulista Championship in 2009, Best Forward and Best Player of the Paulista Championship in 2010.

He is the second most followed Latino on social media. He has 126 million followers on Instagram and 60 million followers on Facebook.

3. Shakira

Shakira
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Shakira is the Queen of Latin Pop and has even been hailed as the second most awarded woman in the world and history. She received several awards such as Billboard Music Awards, Grammys, American Music Awards, Latin Grammys and more. She is also the only performer who participate musically in three consecutive Soccer World Cups.

She is one of the most followed celebrities on social media in the world. She has 58 million followers on Instagram and 100 million followers on Facebook.

4. Maluma

Maluma
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Maluma is an urban artist who achieved his fame in 2011. His music is celebrated throughout Latin America. He is also considered by music artists as a significant urban artist in Latin America.

He too, is one of the most followed Latinos on social media with 46 million followers on Instagram and 22 million followers on Facebook.

5. James Rodriguez

James Rogriguez
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His performance in soccer has gained attention in and outside the soccer field. He is a Colombian soccer player who plays for Real Madrid. He was also ranked in 2014 as the second-best midfielder in Europe and received a Gold Boot in the World Cup in Brazil.

He has 43 million followers on Instagram and 32 million followers on Facebook.

6. Daddy Yankee

Daddy Yankee
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He gained his popularity in his native country of Puerto Rico. He managed to release albums that earned millions in sales and became the best-selling Latin music artist in the United States. Daddy Yankee has sold over 20 million albums worldwide and he is also called the "King of Reggaeton."

He is one of the most followed Latinos on social media with 33 million followers on Instagram and 29 million followers on Facebook.

7. Camila Cabello

Camila Cabello
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Camila Cabello started her career as a singer in 2012 when she auditioned in the X Factor in North Carolina. Though the competition was not for her, she, later on, received a proposal to be a part of the musical group called Fifth Harmony. Later, after she retired from the group, she released her first solo project. She has received numerous awards for her works.

She is one of the most influential women in the world. Her popularity led her to become one of the most followed Latinas on social media with 40 million followers on Instagram and 3 million followers on Facebook.

These are only a few Latinos and Latinas who have millions of followers on Instagram and Facebook, let's see if they can maintain their top spots through 2020.