Did Bill de Blasio's Diversity and Better Spanish Accent Than Bloomberg's Aid in his Latino Appeal?
As Bill de Blasio gears up to be the first Democratic mayor in New York City in two decades, he brings something new to the table when compared to his predecessors, Michael Bloomberg and Rudolph Giuliani. De Blasio brings a diverse, bi-racial family, improved Spanish-language speaking skills and a strong stance against the unpopular NYPD "stop-and-frisk" policy.
Comparable to Republican Gov. Chris Christie in New Jersey, who won a second term, De Blasio also did well among Latinos.
"The victory-by one of the widest margins in a New York City mayoral election in the past century-reflected overwhelming support for De Blasio from virtually every demographic," The Wall Street Journal reported. According to an Edison Research exit poll, 96 percent of black voters and up to 85 percent of Latino voters backed De Blasio. He won the support of 90 percent of Democrats, 16 percent of Republicans and nearly half of voters who are unaffiliated or belong to another party.
While De Blasio can one up on Bloomberg in the Spanish department, that doesn't mean New Yorkers won't miss Bloomberg's take on the language.
Bloomberg is well-aware of his Spanish languages skills, or lack thereof, but you have to give the guy credit for trying to speak Spanish for over a decade. Bloomberg may have butchered the Spanish accent at press conferences and became a source of amusement to New Yorkers during his 12 years in office, but he won't stop trying. He recently said in an interview, that when his term ends in December, he wants to improve his delivery until he can speak the language "like a native."
For Latinos, diversity and family often resonate well in the polls, so when De Blasio featured his tight-knit, bi-racial family in commercials and campaign events, he scored some more points. His 15-year-old son, Dante who sports a large afro, was featured in his own campaign ad, highlighting his father's views, including his stance against the unpopular NYPD "stop-and-frisk" policy that unfairly targets minorities. At the end of the ad, Dante acknowledges that the Italian-American Democrat is his father.
De Blasio's 18-year-old daughter, Chiara was also a prominent part of his campaign, saying her father isn't "some boring white guy" who doesn't know what he's talking about. Also, De Blasio's wife and chief strategist, Chirlane McCray, once identified herself as lesbian before marrying De Blasio. Bottom line, this family is as well-rounded and diverse as you can get.
Besides De Blasio's diverse family and effort to speak Spanish, the Latino-related policies that he wants to implement also come into play. He joined "Latinos for de Blasio" at a rally and reiterated his support for driver's licenses for undocumented immigrants as well as municipal ID cards for non-citizens. He also emphasizes "income equality," and hopes to change the city's 21 percent poverty rate, CNN reports. De Blasio also hopes to push real estate developers to build or preserve 200,000 affordable homes and creating a universal pre-K program for the poor, funded by raising taxes on those who make a $500,000 or more.
Recently, he joined dozens of New York City and state Democratic leaders in San Juan, Puerto Rico at a legislative conference, called "Somos El Futuro," to discuss Latino issues and meet with candidates vying for top political positions in the largest U.S. city. There, he indicated that diversity will be a top priority as the new administration takes shape.
"We want to make sure that we have a government that looks like New York City, and that means a strong Latino representation," he said, stressing that it did not mean he was seeking a particular person as speaker and that it was too early for such conversations.
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