In a much anticipated event, Apple today introduced the new lineup of the iPod touch and reinvented iPod nano.

The new iPod touch is thinner - 6 mm thin and weighs 88 grams - and features a 4-inch Retina display; a 5 megapixel iSight® camera with 1080p HD video recording; Apple's A5 chip; Siri; and iOS 6, the mobile operating system with over 200 features. The new iPod touch comes in a new ultra-thin and light anodized aluminum design, and for the first time ever, iPod touch comes in five vibrant colors. The new iPod touch also includes: built-in Facebook integration with ability to post directly from Siri; Shared Photo Streams via iCloud®; and other key iOS features like iMessageTM, FaceTime®, Mail and Game Center.

The new iPod nano is the thinnest iPod ever featuring a 2.5-inch Multi-Touch display; convenient navigation buttons; built-in Bluetooth for wireless listening; andcomes in seven gorgeous new colors.

"With over 350 million sold, iPod is the world's most popular and beloved music player," said Philip Schiller, Apple's senior vice president of Worldwide Marketing. "Music lovers may have a difficult time deciding between the reinvented iPod nano, the thinnest iPod ever, and the all-new iPod touch with its stunning 4-inch Retina display, 5 megapixel iSight camera and ultra-thin design-both in beautiful new colors."

Both iPod touch and iPod nano come with the new LightningTM connector that is smaller and supposedly more durable than the previous connector. The all-digital Lightning connector features an adaptive interface that uses only the signals that each accessory requires, and it's reversible so you can instantly connect to your accessories. The Lightning-to-30-pin Adapter is also available to connect iPod touch and iPod nano to legacy 30-pin accessories. iPod touch and iPod nano also come with the new Apple EarPodsTM featuring a more natural fit, increased durability.

Pre-orders for the new iPod touch in pink, yellow, blue, white & silver, black & slate begin Sept. 14 for $299 for the 32GB model and $399 for the 64GB model. The new iPod touch will be available in October through the Apple Online Store (www.apple.com), Apple's retail stores and Apple Authorized Resellers.

The fourth generation iPod touch is available in black and white for $199 in a 16GB model and $249 in a 32GB model through the Apple Online Store (www.apple.com), Apple's retail stores and Apple Authorized Resellers.

iPod nano will be available in October in pink, yellow, blue, green, purple, silver and slate for a suggested price of $149 in a 16GB model through the Apple Online Store (www.apple.com), Apple's retail stores and Apple Authorized Resellers. iPod shuffle® is available today in pink, yellow, blue, green, purple, silver and slate for $49 in a 2GB model through the Apple Online Store (www.apple.com), Apple's retail stores and Apple Authorized Resellers.