Admittedly, the GOP hasn't done much to stir up support among the Latino community. So, the Grand Old Party is rolling out initiatives to change how they are perceived. Now they aren't doing this purely out of the goodness of their hearts. Republican's nationwide are finally beginning to realize that their voter base is shrinking, and in order for the Republican party to remain relevant in the years to come it needs to attract new blood.

Let this statistic sink in: Only 27 percent of Latino's voted for republican presidential candidate Mitt Romney in 2012. Latino support for the incumbent, democrat Barack Obama, was highly evident. 71 percent of Latino voters pledged their support for him. If that statistic would have been reversed, then without question Obama would be sitting at home in Illinois. But Romney came across as an old white businessman unwilling to support the minorities in this country.

In order to recapture the White House, the GOP needs to aggressively chip away at democratic Latino voters. One way the GOP can garner Latino support is by fostering a feeling of inclusiveness among those voters. If politicians mistrust their constituents and vice-versa, how is either side supposed to trust each other? The answer to that question is simple. Without proper communication, respect and understudying neither will work together. 

The Republican National Committee is at the forefront of this issue. The RNC is setting aside $10 million to attract Latino voters in 17 states, including California. California may be the most important on the RNC's list. The Golden State contains many of the most diverse cities in the world, let alone America, in San Francisco and Los Angeles. But these cities bleed blue. By establishing a permanent foothold in Latino communities, not just during the election cycle, the RNC hopes to drum up Latino interest in their cause.

Currently, the GOP specifically doing to make latino voters join up? At a national level the party is doing a woeful job. One reason behind the floundering is that white Republican politicians aren't connecting with the latino electorate.

But in order to fully get Latino's onboard GOP leaders will need to stop being so staunchly opposed to immigration reform, which affects large portions of the latino community. How can they expect to be able to garner support from them if they are perceived as white men who break up families? If they really expect latino voters to join their ranks they need to cut down on the nonsense.

Other tactics the GOP is using to gain Latino voters is via their conservative ideology. Latino voters are still split on issues like abortion and LGBT rights, despite largely voting democrat. 

The National Journal doesn't think that focusing on abortion will be particularly helpful to the Latino cause.

"I'm deeply skeptical that a simple focus on divisive abortion politics will gain Latino and Latina voters. First of all, an outdated 'pro-choice' and 'pro-life' approach is far too limited to convey the real opinions of our community," says Jessica González-Rojas, executive director of the National Latina Institute for Reproductive Health. "[T]hey're also deeply concerned about whether they're going to be able to afford their yearly mammogram or whether they will have to choose between birth control or food that month."

Frank Sharry of Pro-Immigration group America's Voice believes that "Republicans can be competitive--they just can't be competitive on the cheap. They'll say its just a matter of tone but it's not. It's a matter of policy, outreach, respect and a matter of showing up. Not six months out from an election, saying, 'Let's hire mariachi bands for Latinos,' which is the normal m.o. for most Republican candidates. That will not pass the laugh test."

Sure some latino's identify as republican, but according to various statistics the vast majority of latino voters are democrats. But, this is actually happening and the GOP knows that it needs a lot of minority votes to have a legitimate change of occupying the White House in 2016.

The fact that The Wall Street Journal caught up with one republican politician who is aiming to change the parties perception among Latino voters:

"You just have to show up, all the time, everywhere," Rep. Steve Pearce said, during a recent barnstorm tour of his district, which sprawls across the southern half of this border state. "Most Republicans don't bother. I do. I bother."

Are you skeptical of the GOP's plans to woo latino voters? Let us know in the comments  section below.