Millennials find themselves at a cultural crossroads, the intersection between identifying with their roots while increasingly acculturating to the U.S. mainstream.
Foreign nativity and immigration are chief players when it comes to incidents of mental illness. Moreover, levels of acculturation have ties to the development of mental health conditions and disorders within the Latino community.
Youth of color, principally, grow up in impoverished and/or marginalized environments, and they're often plagued with inequalities, disparities and other changing factors. Nonetheless, young Latinos are working hard to sidestep poor education and poor health outcomes to better embrace wellbeing, advancement and success.
Latinos are acutely aware of the way money flows in and out of markets, the way money fuels job security and the way money enables continued contribution the national economy. And that awareness has impacted the way Hispanic shoppers choose to spend their disposable income.
In 2006, Robin Williams sought assistance for his depression but wasn't diagnosed with clinical depression. Likewise, many in the Latino community who show signs of severe depression go undiagnosed and untreated, leaving them susceptible to effects of the serious disorder.
Pulpo Media, a digital Hispanic marketing agency, has announced a new data-driven platform to help companies better reach important segments of the Latino market. The platform, built on U.S. Census data and "terabytes" of proprietary data, is designed to help identify segments of the Latino population that conventional marketers might be missing.
