President and CEO of marketing firm Pinta, Mike Valdes-Fauli, believes that brand loyalty can be won within the Hispanic millennial market, just as soon as advertisers and marketers understand that "brand value matters."
Mexican-American filmmaker Robert Rodriguez is on a roll lately -- he's known for his films From Dusk Till Dawn, Spy Kids and the upcoming Sin City: A Dame to Kill For, he's the founder/chairman of El Rey network; creator of From Dusk Till Dawn: The Series and he just launched a video-making contest with PepsiCo's Mountain Dew.
So what does the impressive filmmaker tune into -- from apps, TV shows, music to his favorite reads, and how does he program for his netwok El Rey?
