Latinos Drove the Vast Majority of Homeownership Growth in 2015

Latinos are driving growth in homeownership in the U.S., becoming an outlier in the homeownership trend, which decreased overall in 2015.

The Youthful Latino Consumer Population Has More Years of Effective Buying Power Than any Other Group

By Nicole Akoukou Thompson
The "ambicultural" and youthful Latino consumer population has more years of effective buying power that any other consumer group, and Latinos are using that purchasing window to endorse brands that observe the nuances of their heritage and culture.
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