Another internet domain company has jumped on the opportunity to reach out to a worldwide Spanish-speaking audience: IBM and Deloitte have registered for a .UNO domain for their collaboration Trademark Clearinghouse, a sign that the Hispanic and Latin American-targeted .UNO domain is continuing to gain steam.
AOL hasn't been mentioned much in online conversations since the late 1990s, but the company is trying to change that by reaching out to hip, growing, and increasingly moneyed audiences - and it's found the online Latino demographic a perfect target. The company just closed a licensing deal with multi-channel Latino web video network MiTú.
Latinos are one of the fastest growing segments of internet users, which also happens to be predominantly Catholic. For Catholics, if there was any doubt that Pope Francis like the internet (he tweets from his account @Pontifex), there isn't now: Pope Francis has called the internet a "gift from God."
The Bill and Melinda Gates Foundation has awarded a grant to Professor Vikki Katz of Rutgers University to carry out research on how low-income Latino families in the U.S. may adopt and use technology to help the next generation grow and learn.
A recent study by the Pew Internet and American Life Project appears to support the controversial claim that the "digital divide" - the disparity in internet technology and access that has traditionally been defined as between American Whites and minorities, is not actually an inequality based on race anymore, but instead an economic problem. However, that conclusion must take into account smartphone internet access as if it's equal to desktop-based broadband, which it is not.
