Hispanic Heritage Month: NFL Exec Marissa Fernandez Helps League Expand Fanbase

Marissa Fernandez is one of the many people helping the National Football League (NFL) expand the sport's fanbase as more Hispanics continue to be drawn to "futbal Americano."

Consortium of Six Companies Creates Cross-Industry Study on Better Marketing to Hispanics

By Michael Oleaga
Six companies have united to conduct a study on how to improve marketing efforts to Hispanics.
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