A new province of the World Wide Web intended for Spanish speakers launched Wednesday, March 19. The ".uno" domain, one of the Internet's new web address suffixes helping to sort out the ever-expanding web, is looking to become the one place for "El Internet en Español." We talked with Shaul Jolles, CEO of Dot Latin LLC, the company behind .uno.
The internet is about to get a lot bigger, come mid-March, when another batch of gTLDs (generic top level domains: various alternatives for the ".com" or ".org" that follows a web address) hit the public. On March 19, one of those gTLDs up for grabs is .UNO, the first dedicated domain for Spanish-speakers.
Another internet domain company has jumped on the opportunity to reach out to a worldwide Spanish-speaking audience: IBM and Deloitte have registered for a .UNO domain for their collaboration Trademark Clearinghouse, a sign that the Hispanic and Latin American-targeted .UNO domain is continuing to gain steam.
GoDaddy is the first major domain sales company to take advantage of the new .UNO domain extension, the new global web extension dedicated to Spanish-speaking businesses and internet users. The company, known in the U.S. for its "racy" Super Bowl commercials, is using the .UNO domain to expand its business into Latin America, hoping to grow in tandem with the expected wave of internet commerce as Latin America progressively arrives on the internet.
