Donald Trump doesn't seem to run out of publicity and controversy. Now, Americans will be getting a bit more of both as the Republican frontrunner's campaign is reportedly set to launch an aggressive TV ad blitz.

Per FoxNews, the first wave of ads will highlight Trump's vision and stance on major issues, but that could be replaced if any GOP rivals target the business magnate with negative commercials.

"If you attack Trump, he will attack you 10 times as hard," said one campaign adviser. "We will not allow any attack to go unanswered."

Sources revealed that the Trump camp is working closely with a Florida-based advertising company, as well as multiple media outlets that are well-known in the political arena. The cost of airing the said TV spots is said to be roughly $2 million per week.

Earlier this month, Right to Rise, the PAC supporting Jeb Bush doled out $3 million for a 30-second spot directed at Trump, stating the former Florida governor is "one candidate tough enough to take on the bully."

The commercial, which you can view here, showed a testy banter between the presidential aspirants during a Republican debate in Las Vegas. Bush told Trump that he won't be able to insult his way to the presidency.

In November, the Trump campaign spent a meager $300,000 on a series of radio spots that aired in Iowa, New Hampshire and South Carolina. Not one was directed at a specific rival.

"Our country is in deep trouble," Trump said in one ad. "Because, let's face it, politicians are all talk, no action."

Another spot featured a woman who promised Trump will thwart illegal immigration and drug trafficking by reinforcing the wall on the southern border, brutally cripple ISIS and make the military so strong that "no country will ever mess with us."

The rest of the radio ads can be accessed on Trump's official campaign website.

The Trump camp initially allocated $25 million for advertising during the third quarter of 2015. It eventually abandoned those plans when the bombastic billionaire continued to light up each news cycle with every controversial comment.

In the battle of presidential frontrunners, a recent Rasmussen poll showed Donald Trump and Hillary Clinton having equal levels of national support.

If Trump and Clinton were the nominees for their respective parties and the election were held today, 36 percent of voters would choose the GOP candidate while 37 percent would vote for the former Secretary of State.

A significant number of possible voters, 22 percent, said they would rather select a third-party candidate if Trump and Clinton end up being the nominees of the two major parties. An extra five percent are still undecided about how they would vote in the hypothetical election.