Triple H Visions NXT to be WWE’s Third Brand Beside Raw and SmackDown
What started out as a developmental center for the WWE, NXT is gearing up to be its own brand, measuring up to its older and more famous brothers Raw and SmackDown. This is the vision that Paul Levesque, also known as Triple H, has for the production and for its stars.
Considering the brand as his own child, Triple H, a 14-time world champion himself, molded the brand into what it is today, Inquistr reports. While it is still a training ground for talents to develop and perfect the craft, the 200 events for 2016 alone speak of the content that it is producing, which is at par with the "big boys" in terms of generated numbers. While the roster is changing from time to time, as some are pulled out to be brought to the more famous brands, things may change quite soon.
In his interview with ESPN, he shared that he sees the future of the brand's talents not just "called up" to its main brands Raw and SmackDown, but further down the line talents from the other brands will be moved to NXT as well, not as punishments or demotion, but as an equal brand.
The Florida-based promotion was originally conceived to be a platform for WWE to get its future talents for its Raw and SmackDown brands. It still does so at the moment, as wrestlers like Neville, Sami Zayn, Charlotte Flair, Bayley, Finn Balor and WWE Universal Champion Kevin Owens came from NXT, though some already-established names like Samoa Joe and current NXT champ Shinsuke Nakamura, are sticking around to reel in audiences.
Aside from the local taped and house shows, NXT has also performed outside its Florida territory. Called NXT Takeovers, they have had events from Brooklyn to London, the last being in Toronto on November 2016.
NXT can be seen on the WWE Network.
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