7 Tips to Scale Your Manufacturing Business in 2020
Expanding operations is one of the goals of any manufacturing entrepreneur. Unfortunately, it's also one of the most challenging tasks to do right. There are a lot of factors and variables in play, and the risks are quite high.
Despite this, lots of companies have scaled manufacturing successfully and have seen a big payoff. To help you navigate this transition yourself, here are some tips you can consider.
1. Know Your Strength
Scaling any business is all about playing to your strengths and magnifying them. That's why the first step to scaling your manufacturing is by knowing what you do well.
What is your company known for? Do you have a proprietary manufacturing process that gives you an edge over your competitors? How about the pitfalls or shortcomings?
By capitalizing on these strengths, you can differentiate yourself from other companies. You'll be able to scale these up while minimizing things that have negative consequences for your business.
2. Do Some Market Research
Lack of data is one of the biggest mistakes companies make when they scale their operations. They have all these assumptions that turned out to be false after they have scaled. By then, it's already too late, and the companies have already spent the resources.
A lack of data can all be easily avoided by doing your homework and research about the market, and most especially about your customers. Ask them what they think about your business and what areas you need to improve on.
Your customers would almost always tell you exactly what you need to do and how. If only you would take time to listen to them, you'll be able to increase your chances of success significantly.
3. Hire Only the Best People
Sometimes, increasing your manufacturing output is as easy as hiring better people.
The fact is that mediocre staff does you more harm than good. The less skill your employees have, the more time they take to do a task. Worse, their work might be riddled with mistakes that will cost you both time and money.
Hiring is also cheaper than investing in expensive equipment or a new facility. So if you're looking to have a faster turnaround time for your manufacturing, hire better staff first.
You can try expanding your operating hours with additional staff, and see if it makes a difference. The bonus is that once you do expand your facility, you'll have a skilled workforce to help you out.
4. Consider Financing Options
Here's the truth about business: It takes money to get money.
Sure, you can expand by bootstrapping or other do-it-yourself solutions. But for the most significant change, you need money. And if you don't have a family or friend willing to lend you millions of dollars, you need to consider outside financing.
Now, financing is a risky proposition, and you'll land yourself in deep trouble real quick if you're not careful.
It's worthwhile to get the services of a financial professional, preferably someone who has handled a business expansion before. Such a person would be able to help you determine how much funding you need, so you don't over- or under-borrow.
5. Getting Additional or New Equipment
Manufacturing is an equipment-dependent business, so it makes sense to look at the machines you're using to expand your output.
Depending on the nature of your business, you can look at getting additional equipment to increase the number of items you produce per day significantly. You can also look into upgrading your old equipment for newer ones. These often have a higher capacity as well. For more information and financial advice regarding purchasing new equipment, visit Neoden USA, or Ebay.
6. Develop Your Brand
On top of expanding your production capability, you also need to ramp up your marketing. You do this by enhancing your brand profile.
Remember, expanding is useless if more people will not buy from you. By increasing brand awareness, you ensure that more and more potential customers will know about you and your product.
7. Foster Key Relationships
Having a network of businesses and suppliers you can rely on is key to expanding successfully.
Adding production capacity means also needing more raw materials or more distribution channels. It would help if you prepared for these needs beforehand by striking a deal and working together with key suppliers and stakeholders.
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