Tyra Banks to Launch NewBeauty Collection
Since the end of September, Tyra Banks has been counting down to "something fierce" that she would introduce to her fans on Instagram, People reports.
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TyTy's been working on a special project just for YOU! Go to tyra.com & press play.
Now that the social media countdown is over, Banks is unveiling her very own cosmetics line, Tyra Beauty.
Under the the branch of Tyra Beauty are three separate beauty collections specializing in different areas of the face, InStyle reports.
Banks' "Smize" collection caters to the eyes and offers various mascaras, liquid eye liners, and an eye makeup corrector to ensure that consumers apply their liner correctly.
The "IT" factory collection consists of various lip colors to bring out the perfect pout in her consumer, while the "TYover" product line focuses on the face and adding dimension to one's facial structure with various contour and highlighting makeup often used on the runway, InStyle reports.
Banks recently told People that her decision to go to college stemmed from her desire to one day create her own beauty line.
"The creation of my cosmetics experience has been years in the making," Banks explained. "Do you know how good it feels to finally be able to tell the world why I attended Harvard Business School?! I truly learned how to master building and leading my own cosmetics experience."
And now that Banks has "mastered her own cosmetics experience," she wishes to share what she's learned with others.
Banks also explained her decision to train and provide tips through her program TyraU to those wanting to open their own businesses.
"We are accomplishing my ultimate dream: to give people the power to be their own boss while setting their dreams free," Banks added. "I feel fully armed to share and teach all I learned [at Harvard] with Beautytainers across the country, and later, the world!"
Banks' collection is currently featured on her website along with video tutorials on how to apply the Tyra Beauty makeup products.
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