Although earnings numbers from Netflix were in line with what analysts projected, subscriber growth to the online-streaming movie service were well below projections.

On the news, Netflix shares dropped 26 percent in after hours trading.

For the third quarter, the company added about 3 million new subscribers. This was lower than expected, but did bring Netflix's total subscribers to 53.06 million.

Netflix is also saying that they will add another 4 million subscribers in the fourth quarter. If that projection rings true, Netflix will have 57 million customers by the end of 2014.

In the third quarter Netflix spent a ton of money, on programming and improvements to the service. They spent $74 million that quarter.

The spending that Netflix made was mostly to compete with other similar streaming services like Amazon Prime Video and Hulu. Recently, Netflix made an agreement with Adam Sandler for him to appear in 4 full-length films.

Netflix's model of getting exclusive rights shows and movies is starting to pressure Hollywood filmmakers into operating differently. Soon, Netflix will release the sequel to "Crouching Tiger, Hidden Dragon" on the same day that it will debut in IMAX theaters. Normally, Netflix has to wait until the movie has been released for at least 7 to 18 months before it can release it.

HBO recently gave Netflix something to think about after unveiling an online-only service Wednesday that will debut sometime in 2015. The service will be available without a cable or HBO plan.

What do you think of Netflix? Can the company continue to grow? Or are they on their way out? Leave us a comment and let us know what you think.