Dallas Cowboys star wideout Dez Bryant could be facing a brewing storm if reports of a "Ray Rice worthy" video of him allegedly involved in a domestic violence-related incident becomes public.

Fox News reports the tape could be so damning that it could be the primary reason the Cowboys have not moved to formally sign Bryant to a contract extension this offseason. Others have indicated the purported video is "five times worse than the Ray Rice video" and could place his "football career in jeopardy."

Publicly, members of the Cowboys front office have insisted no such tape exists.

"... right now, as to our basic approach to all of the contracts that we're considering negotiating, off-the-field issues are not a consideration in any situation with any player," Jerry Jones, team owner, told Fox.

Before rumors of the tape's existence started to swell, the Cowboys were rumored to be picking up steam in their efforts to secure a "Cowboys-for-life" deal with the volatile Bryant, who is rumored to seeking a deal in the neighborhood of $120 millionIf a deal is not done by March 2, the Cowboys are expected to use the franchise tag on Bryant, allowing them to retain him for another season at $12.8 million. 

Jones recently admitted that the team has not been in recent contact with Bryant's agent Tom Condon but added team officials personally visited with the All-Pro receiver earlier this month.

"I can tell you, I'm not that excited about the franchise tag with Dez simply because I'd like to have our agreement and our business in place for a long time to come with Dez,'' Jones recently told reporters before the video rumors started swirling