Because Who Is Perfect? Video: Pro Infirmis Clip Will Make You Think Twice About Defining Perfection [WATCH]
As people pass by the extravagant shiny window displays on Fifth Ave, they secretly wish they could look like one of those mannequins under the bright spotlight with their sculpted body and envious curves. The video, titled as "Because who is perfect? Get closer," will certainly make you think otherwise and appreciate the body you were born with.
Uploaded by Swiss charity Pro Infirmis on Dec. 2, the clip has gone viral, already reaching nearly 4 million views. Directed by Alain Gsponer, the four-and-a-half minute long visual captured as a short film shares a deep message of defining the meaning of perfection and beauty, and not conforming to society's ideals.
The campaign marks the International Day of Persons with Disabilities by the organization for the disabled, and the inspiring new video was "designed to provoke reflection on the acceptance of people with disabilities."
"Disabled mannequins will be eliciting astonished looks from passers-by on Zurich's Bahnhofstrasse today," the note following the thought-provoking video reads. "Between the perfect mannequins, there will be figures with scoliosis or brittle bone disease modeling the latest fashions. One will have shortened limbs; the other a malformed spine."
"It is special to see yourself like this when you usually can't look at yourself in the mirror," a young man with a curved spine candidly expresses his opinion about showcasing the disabled mannequin.
"I think the people passing by will be really irritated," says another participant, who is worried about people's reaction of the unusual display.
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