The day of reckoning is almost here. "Halo 5: Guardians" will hit the stores soon and the franchise's vast fanbase is looking forward to the game.

A recent report for Latin Post revealed a new cinema trailer for the upcoming Xbox game. According to studio head and Xbox designer Josh Holmes, the team focused on the game's visual action for the new "Halo" with smooth and consistent gameplay.

Now Xbox head Phil Spencer talked to Game Spot to unveil the thoughts and direction of the franchise moving forward. After all, "Halo 5: Guardians" is incredibly important to Microsoft's Xbox, so the big picture reflects endless potential and major reveals.

"It's our biggest exclusive franchise," Spencer said, not hesitating in naming the game as one of the cornerstones of the company. "There's no doubt about that. The great thing about the video game business is you earn your customer with every release, and with the community and social, very quickly people will figure out if a game's worth playing or not.You have to earn it every time. There's nothing given."

When asked if fans can expect a new edition for the franchise every year, Spencer was hesitant in committing to the undertaking.

"Funny enough, we probably have had a Halo release every year for the last few years, but that's been more just around the cadence of things, like Spartan Assault and Spartan Strike and obviously Master Chief Collection and the anniversary editions," he revealed.

However, the familiarity of the audience to the storyline and characters - which he calls "one of the real strengths" of the game - makes the team not want to overuse "Halo" with too many releases. Spencer added that they're truly designing the game carefully because it's one that they believe will be around for a long time.

"It's a franchise and an IP I expect to be around 20 years from now, much the same way Star Wars and Spider-Man and other things are," he said. "I think it has the weight that it can support that, but I think that the franchise then needs to be managed in a way that doesn't burn it out."

Like many successful video games, "Halo" is in talks for a movie adaptation, although Spencer said the movie is currently not a priority. The opportunity might present itself in the future, but he said, "If it's meant to be, it will happen. If it doesn't, I'm not going to lose any sleep over it, because at the core, Halo's a game franchise and something that's incredibly important to Xbox."

"Halo 5: Guardians" is exclusively available to Xbox One on Oct. 27.