Simon Cowell was among the attendees at Daily Mirror's "Pride of Britain Awards" on Monday evening held at The Grosvenor House in London. The "X-Factor" judge got friendly with his fans upon arriving at the venue, where he was greeted with kisses from his female admirers.

The 55-year-old relished all the female attention he got during the event. He also got extra chummy with one lucky fan and was photographed planting a kiss on her cheek. According to Mirror UK, Cowell appeared to have enjoyed his time at the "Pride of Britain Awards" as he posed for a few group photos and indulged in some selfies with his female fans.

Daily Mail added that Simon was also flunked with excited admirers as soon as he stepped out of The Grosvenor House. His exit at the venue reportedly didn't go unnoticed and he was soon greeted with his female fans.

In one photo shared by the site, the "X-Factor" judge seemed surprise as two women planted a kiss on his cheek while they posed for the camera. Another shot shows Simon posing for a selfie with another woman, who planted a kiss on his cheek.

Despite being considered as a mean judge on the "X-Factor," Cowell appeared friendly and happy to meet his fans at the "Pride of Britain Awards." He greeted them with a wave upon arriving at the venue. This video also shows Simon pausing on the red carpet to greet his fans and sign autographs.

The father-of-one went to the event solo. His wife, Lauren Silverman, reportedly couldn't make it since she is in the United States attending to her eldest child. Lauren has a nine-year-old son, Adam, with her ex-husband Andrew Silverman.

Cowell arrived at the venue dressed in his usual white polo shirt but traded his denim jeans for black trousers. Despite the mob, he appeared in one piece as he left the venue. Simon was photographed puffing on a cigarette as he stepped out of his car upon arriving at his hotel.

The "X-Factor" judge was at the "Pride of Britain Awards" where he met a 10-year-old girl who left an impression on him. Simon had called Amelia Gebruers the "bravest girl" he has ever met. According to Birmingham Mail, Cowell made this comment after he presented the young girl with the "Lidl Young Fundraiser of the Year" award for her charity works.

"What she has done is incredible and we are inviting her down to the show. She is a brilliant young girl," Simon said.