SXSW Interactive is becoming more international, but this time other countries don't just want to report back to its citizens; instead, they want to show off what they are made of from start-ups to new, innovative ideas -- thus making for more competitive contenders on a global scale. 

In addition to the presence of Argentina, Chile and Spain, there has also been a surge in interest from Brazil, South Africa, Europe and Africa.

Hugh Forrest, the director of the interactive portion of SXSW, as the festival is known, said attendees had registered from 74 different countries, up from 54 last year, The New York Times reports.

"It is reflective of the growing global start-up market that we're all vaguely aware of," he said.

This year in particular has received a great turnout from Brazil, not just in the SXSW Intearactie portion, but in all SXSW categories -- music and film portion of the wildly popular event that takes place in Austin every year.

"For the first time in history, Brasil has a unified participation in South by Southwest. Simply put, Apex-Brasil -- the Brazilian Trade and Investment Promotion Agency -- will bring more than 30 Brazilian companies to Texas and will host Casa Brasil, the Brazilian House at SXSW."

The international appeal is reflected in the diversity of the panels this year, which include: "Seizing the Mobile Opportunity in Latin America," as well as "The Next Steve Jobs May be From Africa," the NY Times reports.

In addition, there are several countries that are making their presence heard. For example, several countries who have some government backing "are erecting housing and pop-up villages fo conference attendees," further putting them on the SXSW map. 

England has made itself a huge presence as well. According to the NY Times, East London's The Hackney House, reserved an entire block in downtown Austin and will host workshops and mixers. Casa Brasil, funded by a grant from the Brazilian government, is spreading its wings and showing off what it has to offer in the start-up world, which has been an ongoing trend in the Latinos and Tech community as well.

"Previously, a lot of international people were coming to see what they can absorb and bring back to their country," said Phillip Klein, founder of a Brazilian web analytics start-up, SiteApps, who will be participating in Casa Brasil. "But this year, they are showing off their companies."

Klein added that the interest seemed to be reciprocated from Silicon Valley entrepreneurs and investors. "Five years ago, people would say, 'tell me about soccer and samba,' and now, instead of asking about Carnival, they want to know about our big Internet population and smartphone adoption," he said.