Last week, Microsoft announced that it experienced record sales of its Xbox One after the release of the video game Titanfall, which the Xbox has exclusive rights to.

The launch of game opened to huge success as more consumers picked up Xbox One last month to play the new game.

It was also revealed that much of Sony's success in selling more PlayStation 4 units was its lower price, which is marked at $399.99 while Xbox One sells for $499.99.

In an effort keep creeping up on Sony, Wal-Mart is selling the Titanfall Xbox One bundle for $449.99 for a limited time only, the Inquisitr reported.

Sony's problem, on the other hand, is its lack of supply while trying to keep up with consumer demands. Inquisitr is reporting that once many retailers stock up its shelves with PS4s, they're sold out instantly.

According to Sony, its supply problem will continue through the summer, which gives Microsoft the advantage of a few months to catch up in sales.

"We're struggling to keep up with demand. Conservatively, as we get into the early summer months, we'll be closer to a full supply situation," Sony President Andrew House said in a press release.

According to Gamespot, Phil Harrison, Microsoft corporate vice president, called the current console war between PS4 and Xbox One a "marathon, not a sprint."

"We're happy with our plan. We're happy with the performances of our key franchises and key partnerships, most notably 'Titanfall' in the last couple of weeks," Harrison said. "You can see independent survey and studies showing our sell-through doubling in the UK as far as hardware."

Harrison also pointed out that Microsoft has yet to launch the console in 26 countries, which it plans on doing in September.

"That will be 39 markets where Xbox One will be available by the end of the year," he said. "Partnering that with the ID@Xbox program means that I hope we find really culturally relevant local products and experiences coming to our platform. That will really accelerate us."