Nintendo Wii U Console Sales: New Bundle Announced; What Does The Forecast Look Like For Sales?
When the Nintendo Wii U dropped, there was incredible hype. The touchscreen controller was quite frankly revolutionary and the fact that you could use it to play your favorite games without needing the TV turned on was, and is, still stunning to me. But like many other world citizens and would-be gamers I passed on the system. The simple fact is that sales forecasts have had to be slashed and their is blood in Nintendo's proverbial water.
Just how grave is the situation? Well, the New Straits Times reported that Nintendo's Q4 2013 earning were about as good as Kate Upton's acting skills in "The Other Woman." Myriad factors have contributed to Nintendo's precipitous fall from grace, but perhaps none more so than the hardly advertised and marketed Wii U game system.
For what it is worth, Nintendo is soon planning to release a bundle consisting of the gaming platform along with two games and an extra controller. This will be out on May 30, according to engadget.
"During the year-end shopping season, we weren't able to lift sales momentum for the Wii U," said Nintendo President Satoru Iwata according to NST.com
"The decrease in game software sales is having the biggest impact" on profit, he went on to say.
But it's not just Nintendo's problem to worry about. While game and system sales for next-generation consoles Xbox One and PS4 are lightyears ahead of the underpowered Wii U they still have to fend off fierce competition from the mobile space.
"My duty, more than anything else, is to revive our business momentum," he said.
But will such a stance actually wind up hurting the company more? Nintendo is known for their innovation and creativity. Will appealing to a group of people strictly in it for the money -- aka shareholders -- stifle the company's creative voice?
Luckily, Iwata has a plan to make peoples lives better through entertainment. He doesn't think the company should be "just for video games" despite the fact that's the prevailing notion among employees and Nintendo's history at large.
Even the late former head of Nintendo Hiroshi Yamauchi believed in the games-only approach.
"Yamauchi was one to always say, 'Nintendo is a company for entertainment, and it shouldn't be for anything else,' and he didn't necessarily think that entertainment equals video games," Iwata remarked to Diamond.jp, IGN reported. "I've been wondering how to express Yamauchi's feelings, and I've been thinking about it nonstop, even during the New Year's holiday break.
"Lately, the words QOL [quality of life] have come up. Entertainment is there to improve people's quality of life. After your basic needs, there's entertainment. ... At the start of this year, I finally figured that improving people's quality of life with fun - with emphasis to the fun - would be perfect for Nintendo."
What do you think Nintendo should do here? Is throwing in the towel and moving on to a newer, faster system an option at this point in time?
Should they stick it out and push hard to release exciting new games featuring the likes of Mario, Donkey and Zelda? Let us know in the comments section below.
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