UPDATE - September 7, 2016 - 1:00 p.m. ET: Apple's Keynote presentation taking place now. Click here to watch (Will only work on an iPhone, iPad, or iPod touch with Safari on iOS 7.0 or later, a Mac with Safari 6.0.5 or later on OS X v10.8.5 or later, or a PC with Microsoft Edge on Windows 10).

- Apple introduces next generation Apple Watch "Series 2"

BREAKING - Tim Cook officially unveils the iPhone 7 and introduces iOS 10 "jam-packed" with new features including Apple "Home Kit." The iPhone 7 features are being introduced now. We will be listing them shortly.

iPhone 7's Top 10 Features

Phil Schiller introduces iPhone 7's ten major features.

1. Design - New refined designed called "Jet Black" and "Black" with glossy finish
2. Home Button - Will include "taptic feedback"
3. Water and Dust Resistant 
4. Wireless - No headphone jack as Apple Earpods will connect through the Lightning Bolt port and wireless Apple AirPods will provide 5 hours of continuous playback after single charge.
5. Better Camera - 12 megapixel camera and 7 megapixel front-facing camera
6. Front Facing Camera - 2 Front Facing Cameras for Better Portrait Pictures and improved zoom quality
7. Display - Retina HD Display is 25% brighter including 3D touch sensitive to pressure
8. Sound - iPhone 7 now features stereo sound. One speaker at the top and the other at the bottom
9. Battery Life - iPhone 7 packs more batter power. Upto 12 hours of continuous LTE browsing.
10. A10 Chip - Dubbed the fastest smartphone chipped ever, the A10 Fushion Chip is a 4-core process 40% faster than the A9 Chip.

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iPhone 7 release date rumors have been circulating and since Apple sent out an invitation for a September 7 event, the buzz is that the tech giant will unveil that new iPhone at the event. Apple may have hinted the release of the iPhone 7 with the cryptic message, "See you on the 7th."

iPhone 7 Feature Rumors

If reports are true, the new iPhone will have super tough glass. There might be an entirely new design with no home button and perhaps an even bigger screen.

And to keep up with the joneses, you’ll have wireless charging for all those people who are annoyed by the cable that wears off with time. Rumors also say that the iPhone 7 will be both water and dust proof.

iPhone 7 Wireless Headphones

Pictures of a wireless headphone iPhone 7 have been circulating throughout social media, making users worry about what to do with the AUX cord on long car rides and amateur D.J. sessions.

iPhone 7 Price

The iPhone 7 is expected to cost up to $900 with 16GB to 32GB of storage.

5 Other Things to Know About - iPhone 7

5. You Will Not Worry About iOS Updates

No need to worry about upgrading your phone a thousand times. The new iPhones are automatically equipped with the latest version of iOS. Only, if an iPhone 7S is launched, then there will be no automatic update to iOS.

4. You Will Not Crack Your Screen Easily

Almost everyone knows the devastating feeling of cracking your phone screen, at least once in your life. The new iPhone 7 will have sapphire glass; a tough glass that is not easily breakable and is already used on the iWatch.

3. You Will Take Better Selfies

With a new improved iSight Camera, you will be able to take photos with better quality making you selfie-queen of the year. If Apple decides to use iSight, users will be able to take brighter and clearer pictures because there is nothing worse than a blurry club photo with red eye.

2. Patterns Reveal the Release Date

Speculation is that the iPhone 7 will be released on Sept. 16 because the newest upgrades have been released in September within the past four years. The iPhone 5 was released in September 2012, the iPhone 5S and 5C in September 2013, the iPhone 6 and 6 Plus in September 2014 and the iPhone 6S in September 2015.

We might also see a September 2017 release of the iPhone 7S.

1. iPhone 7 Boasts Advanced Technology

The new iPhone 7 will have the latest updates in technology and an even smarter SIRI. She might even read you bed time stories and sing you lullabies.