How Joseph Ayoub Turned a Simple Idea Into a Profitable Business

How many times do you hear business ideas involving customized t-shirts or personalized gifts, and you think, what's new? According to Joseph Ayoub, the founder of Dose of Roses, one of the fastest-growing brands globally, it's not a business idea that has to be unique. Instead, it's how you present your business idea to your target customers that matter the most.

When Joseph Ayoub was thinking of ways to personalize gifts, he wanted to take the idea to a different level. He didn't want to follow the norm and stick to traditional business practices other entrepreneurs in his industry were all using. Joseph wanted to make sure that when you gift your partner one of the products from Dose of Roses, your partner wouldn't be able to take her eyes away from them. And that gave birth to the concept of customizing roses. It's not far-fetched to say that it has changed the way people gifted roses to their partners.

Handpicked roses designed to last

You wouldn't believe someone told you that original roses could last for as long as five years. After all, you haven't seen roses last for more than a week. There seems to be no way to make roses last that long. You want to look at the flowers for days and weeks, but you can't because they eventually dry up. And that's where Joseph's secret makes all the difference. With customized roses from Dose of Roses, your gift can finally last for more than just a few days.

From choosing the color of the roses to select their arrangement and adding a personalized message on the box, Dose of Roses gives you a free hand at customizing your gift to perfection. Your partner wouldn't believe you gifted her with handmade roses that not only look the same for five years, but their fragrance also remains intact.

Joseph started by selling Rose Bears, a sign of love that would last a lifetime. This product proved to be a massive hit that all his Rose Bears sold out just before Valentine's Day. This meant that his simple idea of a personalized gift that would last for several years turned into something sensational.

And so, he set out into the path of offering Timeless Roses with a unique method that involved using a non-toxic bleach to de-color the roses. Each rose will then go through a thorough treatment process involving non-allergenic and non-toxic wax, along with natural oils. This would dehydrate the roses before getting dipped in various colors. Joseph has mastered the art of making timeless roses, a simple idea that made a Dose of Roses one of the hottest customized flower delivery services today.

Make it extra special with gold-dipped roses.

If personalizing roses isn't enough, Joseph has another idea that will surely pique the interest of any couple. No one had ever heard about gold-dipped roses before. But Joseph was the first one to introduce it to the market. A Dose of Roses can buy a box containing a collection of roses dipped in 24K gold.

The Dose of Roses' story proves that a simple business idea can turn into something extraordinary when executed properly. Joseph Ayoub never settles. He always looks to take things up a notch to grab his target customers' attention and offer an excellent product at the same time. And if there's one thing he would like to share with aspiring entrepreneurs, it's never to be afraid of taking chances. It's never too late to disrupt your market as long as you believe in your product and exceed your customer's expectations.