He's the son of a governor, and the nephew & grandson to two of this nation's Presidents. But the first-ever so-called "Latino Bush," George P. Bush, is making the news today because he's not only the next Bush to follow his progenitors into public office, but he's the first "Latino Bush" to do so.

According to Reuters, what makes George P. Bush's run for Texas Land Commissioner so notable is that he is giving a new face to the Republican party...specifically, he's disabusing people of the notion that the Republican party is strictly for rich white men.

"This certainly helps the Republican Party present an image of a party that not only seeks Hispanic votes but is running Hispanics for office," Mark P. Jones, a political analyst at Rice University in Houston, told Reuters. "This is clearly beneficial in Texas, because every other Republican candidate for a non-judicial statewide race in 2014 will be a white male."

But according to The Houston Chronicle, the young Bush -- a lawyer who lives in Fort Worth with his wife, Amanda, and their son -- isn't necessarily a shoo-in for the position because of his famous name. "Maybe he would have been better off waiting and running for a more high-profile position like attorney general," they wrote. "He is a great candidate on paper. He is untested politically. We're going to have to see how good a candidate he is on the campaign trail and how good a politician he is when he assumes office. That's when we will learn if he has a political future or if he is trading on his family name and ethnicity."

He does, however, have his supporters: when his father, Governor Jeb Bush, solicited his donors to contribute to his son's campaign, he raised more than $3 million.